Here’s a list of the buzzword/bullshit bingo winning words. Do you want to play? I am sure your next meeting will be fun!

They’re “viral”, and their virality -again, hype word- may well kill them sometime soon. I call some of them “lethal”, for if you use them, you feed clichés and remove any meaning out of what you write.

Yet don’t worry, viral words are like cockroaches. You’ll kill one, but don’t know about the thousand others. They proliferate at an alarming rate.

Call me names if I use any of them in my own writings. Heck, send me flame-mails if you want. Hate me on Twitter, on Facebook (on which I’m not), on any “social” thing. Build me a bad rap.

I’m sick and tired -beyond ultimate repair- of those words. That’s all.

I also want you fellow bloggers, contributors and authors, to be creative and use other words, or find new ways to use the old ones. I know you can do it and save humankind.

I don’t want to read dozens of blogs I actually love containing exactly the same nonsense.

One last thing: don’t “build” virality anymore. Relevant words don’t have to be viral. They are obvious.

Obvious is the new viral.

Over with the rant. Enjoy the non-exhaustive list:



-ROI (Return On Investment, or rather “Return On Ignorance”)


-UX (User Experience)

-SEO (Search Engine Optimization)


-Generation Y

-Generation X








Feel free to add some.